Basic SEO for Personal Branding and Marketing

I have been doing Search engine optimization (SEO) for well over 20 years. My advice to clients is to not really dig to deep into it, unless you plan on becoming an SEO specialist.  Because if you speak with 10 different SEO experts than you are going to get 10 different answers.  Everyone has their theories and formulas.  All these had changed through the years because it’s a Cat and Mouse game. You see Google wants to put out the most relevant links but at the same time Marketers try to manipulate it for their own personal benefits. […]

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